Branding & Lead Gen
- Differentiating the brand
- Activate awareness
- Lead generation (ABM)
A truly unique opportunity to positively disrupt a legacy industry. Tyrone International (TI) an early stage, high growth business has been busy behind the scenes building a future-proofed organisation with cutting edge machinery and service models that are going to revolutionise the wash plant and water treatment industry. TI are now in the position to Go To Market, but how?
With a muted brand, very limited awareness, undefined messaging, limited value proposition, content, sales collateral We Are Go were introduced (via a happy client) at the perfect time to launch TI into hypergrowth.
As a full service digital agency, We Are Go identified the need to go back to basics. Following an intensive client ‘discovery’ session, we ran a deep dive to validate market and customer insights. Collaborating across creative, editorial and engagement teams we generated the critical brand, content and engagement strategies required to align and fulfil TI lofty growth objectives.
"Working with the team at We Are Go has been a great experience, their quick understanding of the industry, creativity and data driven approach has been eye opening and refreshing. Simply put they remove the subjectivity from our initiatives with clear justified direction and support us at every level. They are essentially an extension on our team, which I love"